For the hamburger brand “Buns,” the studio redefined the identity of the new locations in Verona and Mantua, developing a true manual of spatial branding through a structured system of elements, furnishings, and materials.

The goal was to identify a design “recipe” capable of building a mature and recognizable identity, able to highlight the variety and seasonality of both the product and the graphic communication, through a neutral yet strongly characterized space that can be adapted to different contexts.

In particular, the new Mantua location was designed, situated in the warehouses beneath the Palazzo della Ragione, behind Piazza delle Erbe.

In this historically significant context, the restaurant space establishes a direct dialogue with the existing environment through an essential and restrained language, composed of neutral grey-toned surfaces, metal counters, brand-coordinated graphics, minimal furnishings, and exposed technical systems.